TVing's upcoming youth comedy-drama series titled 'CEO-dol Mart' features a host of popular young celebrities including Lee Shin Young, EXO's Xiumin, MONSTA X's Hyungwon, and others.
On September 5, TVing announced the new series 'CEO-dol Mart,' which will be unveiled on September 15. 'CEO-dol Mart' is a youth comedy drama that depicts the journey of former idol members who unexpectedly disbanded due to an unexpected accident. The members of the boy band Thunderboys live their separate lives for five years until they find out they have a mart under their name. They decide to reunite and run the mart.
The recently released poster revealed the actors portraying the band members. It includes Lee Shin Young, Xiumin, Chae Hyung Won, Choi Won Myung, and Lee Se Eon. Actress Choi Jung Un has been cast as the part-timer at the mart. This group doesn't run their market in conventional ways and is instead known for their flamboyant uniforms, unique personalities, and bright smiles.
The character breakdown is as follows: Lee Shin Young, lauded for his role in 'Romantic Doctor Kim 3,' plays Choi Ho Rang, the leader of Thunder Boys. EXO's Xiumin embraces the role of main dancer Shin Tae Ho, and rapper Joy Joon is portrayed by MONSTAX's Chae Hyungwon. Choi Won Myeong is cast as vocalist Eun Young Min, while Lee Se Eon plays Yoon Sang Woo, the youngest member. Accomplished actress Choi Jung Un takes the reins as part-time worker Oh Ye Rim, guiding the store owners.
As these characters grapple with the devastating reality of their dwindling dreams in their late twenties, they stumble upon an unlikely business opportunity - the mart. Thus, their unconventional entrepreneurial journey gets underway.
The production team introduced 'CEO-dol Mart' as a story that portrays the five youths who have lost their dreams in an instant and face the harsh reality, but then seize an unexpected opportunity to pioneer a new life.
The production team presents 'CEO-dol Mart' as a poignant yet inspiring narrative painting the harsh reality of young adults who have suddenly found their dreams crushed. However, they seize an unforeseen opportunity that lays down a new path towards achieving their dreams. They further added, "This series creates a tapestry of dreams and reality, offering relatable content that today’s youth can connect with deeply. We aim to fill each frame with the high-spirited enthusiasm of our brilliant cast."
'CEO-dol Mart' weaves an intriguing narrative about restructuring a failing mart. The premiere will be exclusively available on Tving at 4 PM on September 15.
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